Building StackLead: AI Lead Generation and Multichannel Outreach

The Challenge

Sales reps lose hours to the grind before a conversation ever happens: searching for the right people, finding verified emails, and stitching together outreach across channels. StackLead was built to hand that grind to an AI assistant — describe the leads you want, and it does the rest.

Natural-Language Lead Search

StackLead's chat assistant turns a plain sentence — "Find IT managers at US companies with 500+ employees" — into a structured search. Behind the scenes it crawls and enriches profiles, then returns verified leads with name, title, company, email, and industry. A long-running search is tracked as a **job**, so reps can fire it off and keep working.

Enrichment and Jobs

Every search becomes a trackable job with its own status and result set. Enrichment resolves company data and verified contact details, and results flow straight into **Contacts** for use in campaigns — no CSV gymnastics.

Multichannel Campaigns: Call and Email

Finding leads is only half the job. StackLead turns a list into an activated campaign:

**Email** — generate and send personalized sequences, tied to each contact.

**Calls** — queue and place outreach calls from the same workspace.

**Campaigns & Analytics** — manage programs end to end and measure what's working.

The Stack

**Next.js + React** front end with a conversational, chat-first UI

**OpenAI-powered** intent parsing and message generation

**A crawling + enrichment service** that runs searches as asynchronous jobs

**Campaign engine** coordinating email and call outreach with reporting

Results

StackLead compresses "find leads → verify → reach out" into a single conversation. Reps describe their target market and get a working pipeline of enriched contacts with campaigns ready to run — a practical example of AI doing the busywork so people can sell.